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“教育OMO”重出江湖,网红概念还能玩多久?

2019-03-20 14:49:26 来源:满堂彩_满堂彩官网-老品牌最信誉

满堂彩  weilaiwangbeijing3yue20ridian(jizhe zhangbingqing)ji“zaixian”yicizhihou,“omoxianshangxianxiaronghe”yicigengsiyehuoliaoyuanbanxijuanerlai,chengweijiaoyuxingyedexinjinwanghong。zheicinenghongduojiu?

满堂彩  bushaoqiyejiezhuomomoshijinxingkuaisuxiangyingliandong,shipinpaituoyingerchu,xingyekuaisuzuochufanying,tongshiyongyouxianshangxianxiayewudejigoufenfentuichuzijiomomoshideyingshangcelve。guanyu“omomoshishifoushijiaoyuxingyezhongju”detaoluncongweitingzhi。

满堂彩  qianxindongfangzaixiancoopanxinjinrifabiao《weishenmeshuodangxiajiaopeixingyedeomoshichedan?》wenzhang,yinfaxingyetantao。

  danyeyoujiaoyuxingyezishentouzirenbiaoshi,ciciomobeibaofashidezhongti,gengxiangshiteshushiqidewunaizhiju。

ziliaotu。tuyuanwangluo

  OMO是教育的“自救良药”吗?

  omomoshiyingyongyujiaoyu,qishibingbushidiyici。omoshangyemoshi(online-merge-offline)shiyizhongxingyepingtaixingshangyemoshi,zuichuchuxianzaixinlingshouxingye,houlaizhujianxiangqitaxingyeshentou。

满堂彩  2017nian,zaichuangxingongchangchuangshirenjianshouxizhixingguanlikaifufabiaodeyipianzhuanlanwenzhangcengtidao,zhongguojiangzuixianyinglaiomo(jionline-merge-offlinexianshangyuxianxiaronghe)shidai,zhinengshoujidedaguimoyingyong、liuchangdezhifuxitong、zhiyoujialiandechuanganqi、rengongzhinengjishudejinbu,doujiangchengweiomoshidaifazhande4gezhuliyinsu。

  2019nianchuxianhouyou4jiaxiaowaipeixuntoubuqiyetiji“tansuofazhanomomoshi”。

  gaosichuangshirenxujichengcengduiwaixuanbuweilai5niandezhanlveluxian,ji“jianchis2b2czhanlveluxian,jujiaoomoxinqianyanshibaochangjing……”。

  jingruijituandongshizhangzhangxiyecengzaizhanlvefabuhuishangbiaoshi,“jiangkaichuangqianyanshibaolingyuomoxinmoshi,dazaoshengtaibihuan,jianliliangxingzixunhuantixi”。

  poxinchuangshirenshayunlongzaifabuzuixinyijicaibaoshibiaoshi“qidaijinyibutansuoxianshangxianxiaomomoshidefazhanqianjing”。

  5yuemo,xuedajiaoyutuichu“shuangluoxuan”jiaoxuemoshi。gaimoshijiangxianshangyuxianxiachanpinshenduronghe,suimingchengbutong,youyeneirenshibiaoshi,qibenzhirengweiomomoshi。

  ……

满堂彩  danshiomomoshimeiyouxiangjiaoyudeqitamoshiyiyangzaijiaoyuxingyeshunjiandaxiang,zai19nianxiabanchangshengyinsihujianjiandichen,danhenkuai,shouxinguanfeiyanyiqingdeyingxiang,qiyetinggong、xuexiaotingke、geleixianxiajiaoxuehuodongzanting,wufakaibanyingyedexianxiajigoufenfen“shangxian”zijiu,omomoshibeizaicizhongti。

  ciciyiqingrangomomoshizaicichengweijiaoyuxingyeneiredian,xianshiyixingyeduiyudaodi“shi60%xianshangjiaoyujigouxiandaobi”haishi“60%dexianxiajiaoyujigouxiandaobi”detaolunkaishi。

  jingruijiaoyuchuangshiren、dongshizhangjianceozhangxizai2yuedexinpinfabuhuishangxuanbu,yiyuyimifudaodachengzhanlvehezuo,gongtongtuozhanomoyewu,tongguoaifunengzaixianyiduiyijiaoxue。

满堂彩  yuanbenzhongxinzaixianxiaderuisiyingyuzezhaokai“shuzihuazhanlvejiedujiruisizaixianxiaobankefabu”xianshangmeitigoutonghui,chengyiqingqijianwanchengleomozhuanxing。

满堂彩  zibenshichangshang,touzirenyegengqinglaiyewuzaixianshang,huozhecaiquomomoshidejigou。juweilaiwangjizhebuwanquantongji,2yuezhijin,zhishaoyou24jiapeixunjigouhuoderongzi,qizhong90%yishangzichengweixianshanghuoomomoshidejigou。

  duojingzibenhehuorengewenweibiaoshi,weishenmeshiomo,yinweijiaoyubushisuoyoudepinleidoushihexianshangde。juedaduoshudek12fuheomodebufen,henduodexuexichangjingbunenggouzaixianshangjiaohu,tahexinwentishixueshengdexuexifangfa,xuyaoxianxiashishengdechangjing,youyixieneirongyebutaishihexianshangjiaohu,yinweitadezhishijiegoushifuzade。

  “bencideyiqingjiangjiasuzaixianjiaoyushichangdexipai,weilai10nian,xianshanghexianxiajiehedeomoshijiaoyuxingyedezuizhongjiegoumoshi。”zhangxirenwei。

  daneikejitongchengtongmeishaoershiyebuzongjinglipangongboxiangweilaiwangjizhebiaoshi,zheiciyiqingxiangdangyudaobizhezhenggexingyezaijiasuwanchengxianshangxianxiaronghe。

  “weilaidangranjiandingkanhaoomomoshi。shishishang,xianxiajigouyuchuntianrandexianshangjigouzhijian,qishimeiyouneimedadebilei,zaixingyelidemeiyigegongsi,doushixiwangshiliangtiaotuizoulude,danbingbushimeiyigegongsidouyouzheiyangdenengli。”pangongboshuo。

满堂彩  danzaiguojinzhengquanjiaoyuxingyefenxishiwujingcaokanlai,congmuqiandexingshikan,omoshigejiayidingyaozuode。danshixianshanghexianxiabingfeishixianghutidaideguanxi,ershixianghufuzhudeguanxi。muqianxunzhaoshengludexianxiajigoubingbunengdanchundijiangzhuanxianshangzuoweiwannengyao。yaozuohaoxianshang,tongyangyexuyaozuohaobaokuopingtai、neirongdenggezhongdiaoshi。ciciyiqingxia,xianshangyehuiyouhenda“sishang”。

  现在提OMO是扯淡吗?

  panxinzaiqigongzhonghaofabiao《weishenmeshuodangxiajiaopeixingyedeomoshichedan?》yiwenzhongbiaoshi,omozhiyujiaopeixingyemuqiandagailianggemoshi,yishimianshoujigounongdianxianshangkechenghuoceshihunzaimianshoukeli,qishijiushitigaozijimaolilv;yishizaixianjiaoyujigoudazhehulianwangqihao“funeng”xiaomianshoujigou,qishijiushimaijiameng。

  lanxiangzibenchuangshihehuorenningboyuyecengbiaoshi,congzuotouzidejiaodulaijiang,omozhendehaichuyuyigefeichangzaoqidejieduan。“jintiandajiakandaodesuoyouzaixianjiaoyudexingshihexianxiajiaoyudexingshiqishihaiyouhenduodekongjian,yuanyuanbuxiangmantangcaijuedede,yijingdaoleyigefully develop(wanquanchengshu)dexingshi。”

  panxinhairenwei,omodexiaoguoyeshiyigemi。“duinimendekehu,meijiannagejigouduiwaishuozijiomolezhihou,nifudaodehaizimenshigengduokaoshangzhongdianlehaishitifengengduole?duinimenziji,meijiannagejigoushangmaomozhihou,shiyingshouzengzhanggengkuailehaishilirungenghaole?”

  duici,youxingyerenshibiaoshi,xingyemangmuzhuipenggainianyijingbushiyitianliangtianle,omozhihouzhipahaihuichuxianoxo、oyo。xingyeyizhishizhuifengdezhuifeng,zuoshidezuoshi。

  yeyourenbiaoshiduipanxinguandiandezantong,shiduikaoxingainianziqiqirenderendedangtoubanghe。shijinianqianhunheshijiaoxuejiuyijingshiyanjiuhuati,erdangshideduiyuhunheshijiaoxuederenzhiyurujinkandaofeizhuanyerenshisuotiomogainianxiangsi。

  omoxianshangxiarongheshiqushiyibushixinwen,danzhiyixingnan。kehuhetuandui,shizhichengyijiaqiyezhengchangyunzhuandezuidalilianglaiyuan,xiangyaozhuanxingchenggong,yinggaizhongshikehuhetuanduidegoutongyupeihe。ruguozhijieyingzhuan,budanwufazhuanweiweiji,haihuishanghailaokehuhetuandui,zuizhongdaozhikehuliushi、tuanduirenyuanliushi。

  “xianshanghexianxiaxiangjiehe,kaizhanhunheshijiaoxue,nenggoubakeqian、kezhong、kehoushenzhishiyanzheiyangdejiaoxuehuanjie,douzhenghezaiyiqibingqieronghedehenhao,laishixiangenggaomubiaodejiaoyupeiyanghechanchu。”jiaoyubuzaixianjiaoyuyanjiuzhongxinfuzhurenyushijiezaijieshouweilaiwangjizhecaifangshibiaoshi,zheishimuqianxianshangxianxiajiaoyuronghedehenzhongyaodeyigexianshidebeijinghexuyao。

满堂彩  yeyouguandiancheng,duipinpailaishuo,omoshiyigeguanlifangshi,tongguojiegouhuashujuduibduan、cduanjinxingbiaozhunhuaguanliheyouxiaoyunying,yifangmiantongguoxitonghuaheliuchenghuajiangdiguanlichengben,lingyifangmianxianshangxianxiajieheyingxiao,xianshangxianxiahuweiyingxiaochangjinghemantangcaichangjing。

满堂彩  dandajianomobushijiandandehoutaiguanli,yebushidanchundedianzishangwu。

  jinjiniancengchubuqiongdetongyongxingguanlipingtaizhong,xianyoujiandaomantangcaimougejiaoyupinpaihenduoniande,qiyefazhanqilaidouhuixuanzezijidajianpingtai。

  yuanyinzaiyuomobingfeigongju,ershijiaoyujigouguanlishouduandeyanshen。omomoshijiuxiangzhongshushenjing+danao,hexinchengzaideshijiankangdeyunyingguanlitixihedashujufenxi,zheiyangcaizengqiangfenzhijigoudezhixingliheyingxiaoxiaoneng,tongguogeshigeyangdeyingyongweixiaoqufuneng。

满堂彩  zaijingruixuanbuall in omohou,jiezhi2yue15ri,jishishizaiyiqingdecankuyingxiangxia,jingruirengshixianbangeyuechunzaixianxinqianxianjinxiaoshouchao1yi。xiangbiyuanxiandexianxiakecheng,xianshangkechengdexuexipinlvtishengliangbeiyouyu。

满堂彩  youguandianrenwei,duiyujiaoyudachangeryan,tanzipukaile,renshouchongzusihukeyimanzu omomoshidebiyaotiaojian。danbudebushuo,xianzaizhenggejiaoyuxingyeduiyuomomoshidetansuohepujiyijiutingliuzaichuqijieduan,daliangdezhongxiaojigoudourengjiuwufazaiduanshijianneicantoubingburuomomoshidediantang。muqianlaikanomomoshiduiyuzhongxiaojigoudemenjianrengjiujiaogao。

  xinghanzibenlianhechuangshirenyanggeriqianzaijieshouweilaiwangjizhecaifangshizetandao,duiyujiaoyulingyudeomolaishuo,zibenhexuqiubingbushixianshangjiaoyuhexianxiajiaoyuronghefazhanzhongdezhenzhengzhangai,danshijishuwentihaishiyigejieduanxingdezhangai。jiaoyudexianshangyuxianxiarongheyuanweidaolixianghuazhuangtai。

  企业如何用好OMO?

满堂彩  yiqingzhixia,baxianxiajigouyuanbenqianzangzaibeihoude、yinggaikaolvdewentiyixiazibaoludaolemianqian。poshigesaidaowanjiakaishizhongxinsikaokehudaodixiangyaoshenme,sikaoruhecainenggenghaodemanzukehudexuqiu,erbushipiyuweixijigoudepingwenyunxing。duiyukehueryan,yeranggengduojiazhanghehaiziyoujihuichongfentiyanheganshouzaixianjiaoyu。

  “ruguoxianxiaqiyeyaoxiangshixianxianshangxianxiayitihuaomozhanlve,youlianggehexindian。”daneijiaoyujituanchuangshiren、dongshizhanghanshaoyunshuo。

  hanshaoyunbiaoshi,shouxian,kechengtixiyaoyizhi,xianshangxianxiakechengyoujituantongyiyanfa,xianshangxianxiajiaoxueneironghekechenganpaibaochiyizhi,zheixiangdangyuxianshangxianxiadechazuohechatouyaobaochipeitaoyizhi,zheiyangkeyisuiyizhuanhuanxianshangxianxiamoshi。

满堂彩  qici,yewuliuchengyizhi,tongchengtongmeidexianshangyewuyou60%laizixianxia,xianxiayewukeyixiangxianshangyewushusongkehu,xianshangyewuyekeyixiangxianxiashusongkehu,xianshangxianxiaxiaoshougongnengshuangshuangjubei,keyiziyouzhuanhuan。hanshaoyunbiaoshi。

满堂彩  duojingzibenxingyanfuzerenwanghengbiaoshi,yaozhenzhengshixianjiaoyuxingyedeomofazhan,jigoubixuzuodao“xianxianshang,zaiomo”。zhongdianzaiyumantangcaiquanliuchengzhongdeshuzihuahezhinenghua。xianjieduanlaishuoguanjianzaiyushujudeshoujiheyingyongguanli,baokuoduixueqingshujuhechixuxingxuexishujudeshoujiyufenxi。

  dantarenwei,peixunlingyudehuoke、jiaoyi、xiaokexuyaoshixianxianshanghexianxiadelianjie。“diyibubamuqiandeshujushoujihaojiuhenbucuole。zaixueqingshujuhechixuxingxuexishujudeshoujiyufenxifangmian,xianzaichengji、lianxidengxueqingshujubijiaofangbianshouji,danshangkezhuangtai、zhishizhangwoduzheixiexulianghuadeshujuhaishibijiaonanchuli。”

  gewenweirenwei,weilaiwulunshixianshanggongsi、xianxiagongsi、haishiomogongsi,duiguangdadejiaoyuchuangyezhelaijiang,zhixuyaoguanzhusangedian:diyi,shibushinenggoushengchanhezuzhiyouzhide、wendingde、chixudehediliandelaoshi,zheigelaoshikenengbushinideguyuan,ershinidehezuohuoban;dier,shibushinenggouchixudehuodeyouxiude、youzhenduixingde、youpushixingdejiaoxueneirong;disan,xianxiachangjingyehao,xianshangchangjingyehao,tashibushinenggougenghaodetigongchaoyueyonghuqidaidemantangcaidegongji,shiweilaidezhongju。

作者: 张冰清 编辑: 未来网新闻侯智

满堂彩zhongyangxinwenwangzhan  zhuanzhuqingshaonianlingyu

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